Russell Miller
Salesforce Architecture · Revenue Operations · CPQ & Quote-to-Cash · System Integration · Service Contracts
Professional Summary
Salesforce architecture and RevOps leader with 20 years of experience designing Salesforce-centered revenue systems that enable organizations to scale. My focus is building durable operational frameworks that align sales, marketing, finance, and customer success while providing leadership with reliable pipeline visibility, forecasting accuracy, and revenue performance insight. I specialize in Salesforce architecture, revenue systems design, and cross-functional RevOps leadership, translating growth strategy into practical operational infrastructure. Throughout my career I have led teams responsible for CRM architecture, CPQ and quote-to-cash workflows, forecasting frameworks, sales performance management, and revenue analytics.
Professional Experience
Owner | Revenue Operations & Business Systems Lead
BGG Property Group | July 2025 – Present
- Lead investment decisions, rental management, and business systems for a small real estate company in Davidson, NC.
Director of Salesforce Business Systems | Revenue Operations
Huntress | August 2024 – July 2025
- Architected and implemented Salesforce as the unified CRM and revenue operations platform, increasing sales and marketing alignment and data accuracy.
- Developed process and workflow standards for CPQ, deal operations, and cross-functional collaboration across sales, marketing, and customer success teams.
- Built scalable reporting and forecasting frameworks, providing leadership with reliable pipeline visibility and actionable revenue insights.
Associate Director, Financial Services Delivery | RevOps Solutions Architect
Plative | June 2022 – August 2024
- Directed a ~12-consultant Salesforce delivery team while supporting revenue and delivery systems for a ~$40M global Salesforce consulting organization.
- Architected Salesforce solutions including Revenue Cloud, CPQ, and workflow automation to improve pipeline management, forecasting accuracy, and operational efficiency.
- Scoped and designed client engagements as a Solutions Architect, ensuring project delivery aligned with strategic business goals and enabling scalable systems adoption.
Director of Information Technology
Attala Steel Industries | May 2021 – June 2022
- Led enterprise systems and IT initiatives for a $150M specialty steel manufacturer, improving operational efficiency, revenue visibility, and system integration across multiple facilities.
- Directed ERP system upgrade and integration, modernizing legacy workflows and improving cross-functional reporting.
- Implemented Salesforce.com to centralize customer, sales, and order management data, enabling scalable sales operations and pipeline visibility.
Innovative Applications Manager
Nucor Skyline | June 2018 – May 2021
- Led the design, implementation, and ongoing management of Nucor Skyline’s Salesforce instance, integrating it with ERP, TMS, and financial systems to streamline operations.
- Implemented and managed Salesforce Sales Cloud and CPQ for a large national sales team.
- Developed cross-system workflows and automated processes to improve data accuracy, order fulfillment, and revenue tracking.
Co-Founder & Chief Operating Officer
Elani Learning | April 2014 – January 2020
- Co-founded and led an online tutoring platform focused on connecting students with top-tier educators through a structured matching process and scalable operational systems.
- Designed, implemented, and maintained a Salesforce-based tutoring management system to match students with tutors based on skill, availability, and performance metrics.
Senior Solution Architect & CRM Administrator
Bluewolf | January 2011 – October 2014
- Planned, implemented, and customized Salesforce.com solutions across multiple industries and geographies (US, UK, Australia) while supporting Bluewolf Beyond (managed services), internal operations and finance teams, and the traveling consulting group.
Salesforce Certifications
Revenue (CPQ) • Sales • Service • Administrator • Advanced Administrator • Platform Developer • Platform App Builder • Financial Services Cloud • Manufacturing
Key Systems & Platforms
Salesforce Architecture • Revenue Operations • CPQ • Quote-to-Cash • Service Contracts • Pipeline Management • Analytics & Forecasting • Data Governance • Tableau • HubSpot • Gong • NetSuite • MuleSoft • Boomi
Education
North Carolina State University
Bachelor’s Degree – Econometrics and Quantitative Economics
Minor – Business Administration, Management and Operations
Let’s Connect
[email protected] · (201) 602-3151